The Back to School campaign is offered by Dettol every year and they are continuing the tradition this year as well. The scholarship will cover the tuition fee for a period of 12 months, from the 1st of January 2020 till 31st of December 2020 for those who win. There have been 21 Dettol Scholars who have won this scholarship in the past two years along with the winner of the Dettol School Fund. Dettol offers several opportunities to increase access to quality education in the county. “We are extremely thankful to Dettol for providing our kid with an opportunity to have a better future through Dettol Scholarship ’’ says Basim Sajjad’s Mother who was one the scholarship winners from last year.
The campaign will continue taking entries until August 31, 2019. For taking part in the contest, the applicant is required to buy any qualifying, Pakistani made variant of Dettol soap and give a missed call on 0306-3Dettol (0306-3338865). The applicant will then receive a call and an SMS with further instructions to enter the four-digit batch code number and the details of the kid to participate.
Humayun Farooq, Director Marketing – Health, Reckitt Benckiser Pakistan, commented about the campaign “Going back to school is an exciting time for children and parents alike. To add further to their excitement, this year again we are giving parents a chance to win school-scholarships for their children. Through our initiatives, we want to ensure that children have a more productive school year by ensuring good health through sustained hygienic practices that Dettol promotes.
Dettol has always played an important part in giving back to the community through different campaigns & programs. The Dettol School Program is an excellent example which reaches out to two million school-going children across Pakistan educating them on the importance of cleanliness and hygiene.